A funny thing happened to Riena Rusdi-Mitchell on her way to joining Home Tester Club. The mum from Scunthorpe England signed up to put a pressure cooker to the test, became the accidental 2 millionth Home Tester Club member and won £1000 worth of groceries for her fortuitous timing.

Medifacts, Buchanan Group’s globally-proven sales-driving platform for OTC brands, has been officially launched in France. As part of the WPP network, Buchanan has partnered with Church & Dwight to produce a television commercial to educate consumers on the benefits of its Replens product.

Home Tester Club has always been a rich source of intel for shoppers and marketers alike – including the Global Brand Ranking Surveys it releases every week. For consumers these are quick guides to best-in-class products. For brands - invaluable insight into where they sit in the hearts and minds of those consumers.